I mean no disrespect…
But the fact is, America is no longer the land of the free.
You and I…
We are the Modern American Slave.
We are the men who those in power feed upon, use up, and throw away.
The proof is everywhere:
Wall Street robbed us of our future when they raped and pillaged our retirement accounts.
Big Corporations robbed us of our health when they sold us harmful food and drugs to line their own pockets.
Washington robbed us of our freedom when they legislated away our God-given rights one by one.
In the process, they robbed us of the most precious thing of all.
Across America, millions of men, just like you and me, are going dead inside.
Men once filled with hope and anticipation reduced to ghosts at the table, the fire inside slowly turning to ash.
If the state of modern America has made you cynical and pessimistic…
If you feel a growing sense of futility and hopelessness…
If you feel utterly unable to lead your family into the state of happiness and prosperity you long to provide them with…
Then you need to read every last word on this page, because you and I are brothers and I wrote this for you.
And I can say with utmost sincerity that what you're about to learn here has the potential to change your life forever.
They've been drilling it into your head since you were a little boy: "work hard and success will follow!"
"As long as you keep your head down, do as you're told, and trust the system, all your blood, sweat, and tears will be rewarded!"
It's an idea as American as baseball and apple pie.
And it's a lie.
A lie designed to dull your wits and make you docile so they can feed on your life force, like pigs at a trough.
The truth is that hard work is NOT the deciding factor in your success or failure.
Not even close.
There is another far more essential factor that literally makes or breaks your ability to thrive. Without this factor, all your hard work will amount to NOTHING. Your life will have been wasted.
How do I know?
After I married my college sweetheart at age twenty five and started a family, everything was different than I thought it would be.
As a young boy, I had imagined raising my children in the greatest nation on earth.
But before my eyes, I saw our once great country became a nation of handout seekers and special interest groups.
I saw greedy billion dollar companies manipulate the political process to protect their interests and line their own pockets.
I saw moral decay and outright corruption at all levels of government.
In short, almost everything I had held sacred and loved about this country as a boy was being destroyed before my eyes… and there was nothing I could do to stop it.
Technically I still lived in a "free" country. But I'd never felt more trapped, more stuck, more helpless.
At first, I was angry.
Then the anger turned to numbness.
Slowly but surely, my hopes and dreams for the future began to die inside me.
That's when things started to fall apart.
I gained sixty pounds of fat in less than a year.
My energy and libido took a massive nosedive.
I criticized my wife and kids constantly and was absolutely miserable to live with.
I finally admitted to myself that the business I had started back in 2006 was a failure, and started sending out resumes. I felt crushed and utterly defeated.
The only place I felt anything remotely like "happy" was on the couch watching TV, with a beer in my hand and a bag of chips in my lap.
That could have been the end of my sad little story.
But then something happened that ended up saving my life.
It was the day of my daughter's ninth birthday.
As I watched my first-born daughter that day, laughing and playing with her friends, I was shocked to see how much she had grown.
Suddenly it hit me like a punch in the face. I realized that at nine years old, she was already halfway to eighteen years old… half way to being out of the house and out on her own.
My eyes filled with tears as I thought of how much of these precious, fleeting years I had wasted in anger and hopelessness.
I thought of the pathetic legacy she was inheriting from me… a legacy of resignation, despair, and impotence.
Never had I seen the truth of my situation more clearly… and it absolutely gutted me.
I swore then and there I would do whatever it took to get free and get my life back.
I'd tried to turn my life around before. Usually by forcing myself to "work harder" and "be more disciplined"… which usually lasted all of a few hours before I crashed and burned and felt even more pathetic than I when I'd started.
I was determined not to make the same mistake this time.
That's when it hit me like a two-by-four to the head: I didn't need to "work harder." I needed to be INSPIRED.
I realized that trying to live your life without being inspired is like trying to drive a car without fuel.
It doesn't matter how powerful your engine is. If there's no gas in the tank, you're going nowhere.
My whole life, I had thought of inspiration as something that was "nice to have."
I realized now it was absolutely ESSENTIAL… and that its absence in my life was the root cause of all my misery.
I asked myself what turned out to be a life-changing question:
Was it possible to reverse-engineer inspiration? To live your life in such a way that you could experience inspiration "on demand?"
I thought of the cave man, who, for thousands of years, viewed fire as a random gift from the gods. Something that could not be created or controlled but only stumbled upon in rare, perfect storm scenarios, such as forest fires or lighting strikes.
I thought of that critical moment in history when man finally learned to create fire "on demand," whenever he wanted to, with his own two hands.
That day marked a radical upgrade in man's evolution.
In the same way, was it possible that we as a species had simply not yet discovered a mechanism for reliably capturing and harvesting inspiration… for reliably lighting our own internal fires?
…And if so, what was to stop us from learning how?
I thought back to the two periods in my life when I had been massively inspired.
…a time in my late teens and then again in my early twenties when I was absolutely on fire.
I realized with a shock that the same THREE THINGS had been in place each time…
…three things that usually occur in isolation from each other, but seemed to trigger insane levels of motivation when they were grouped together. Some kind of "force multiplier" effect.
On a hunch, I decided to intentionally combine these three things.
I'll never forget what happened next.
The day I made these changes, I felt something shift internally.
Then, from that place of calm power, amazing things began to happen:
* I re-opened my business and grew a client's monthly revenue from $20,000 to $200,000 in six months… QUADRUPLING my own income in the process.
* I lost sixty pounds in five months without even trying (you'll be amazed at how much easier it is to get fit when you're on FIRE inside).
* I got this crazy idea for an ad campaign… and used that simple idea to take a brand new venture from zero to $1.3M in sales in just nine weeks.
* I cofounded a health supplement company in 2012 that grew from nothing to $33M in sales in 5 years… landing a spot on the Inc. 500 and 5000 list two years in a row (#242 in 2016 and #544 in 2017).
My relationship with my wife and kids improved dramatically, as I finally became the man I knew I could be… the husband and father my family deserved.
Best of all, for the first time in years, I felt free.
Being lit from the inside created a kind of parallel universe in which I was able to thrive exponentially, immune to the outside forces that had me paralyzed just a few days before.
This was all LIFE CHANGING for me, of course… but could other men plug this same formula into their lives and experience similar results?
I decided to find out.
I wrote down the exact steps I had taken in a simple report and shared it with other dads on Facebook. All I asked for in payment was a nominal amount to help defray the costs of the advertising.
Before I knew it, over thirty-eight thousand men had downloaded my little report.
There was a small yet vocal minority who hated it…
…But the vast majority was positive, and the stories of reader transformation completely blew me away.
One reader was on the verge of killing himself before finding my report, but after reading it, he regained his will to live and is now living a life of "passion and purpose" (his words).
Another reader told me how he used the report to rebuild his life after a brutal divorce.
As more and more success stories poured in, I was overwhelmed by the response.
Needless to say, this little experiment proved that ANYONE could use my formula to trigger "lit state" in their own life.
I'll tell you how you can get your hands on this life-changing material as well… but first, let me finally introduce myself.
I'm Bryan Ward. I'm a husband, father of four, Inc. 500 entrepreneur, and founder of Third Way Man.
I'm not a guru, life coach, or "self help expert." My focus is maniacally singular: I help driven dads relight the inner fire required for ultimate performance and happiness.
Why do I do it?
I know that when men become LIT from the inside out, it will bring about levels of human flourishing and abundance we cannot even imagine, with massive ripple effects for generations to come.
I'll show you how to set YOUR life on fire, but first, there's something you and I need to get clear on.
In my observation, there are TWO KINDS of men who read this page: those who are offended that we sell products and services, and those who aren't.
If selling offends you…
If you feel that a man's inspiration is too intimate a topic for "commercial activity"…
If you think that instruction should only be free…
…Then I ask you to read no further.
ON THE OTHER HAND, if you want to learn more, and are open to the possibility of investing in your self… then read on.
After seeing the changed lives from that small report, I decided it was time to take things to a whole new level.
I've been in the publishing world long enough to know I didn't want to go the traditional book publishing route, where the writer has limited control over the final product and no direct relationship with the reader.
So I decided to create an immersive, 100% digital, multi-media GET LIT Experience available exclusively from this website.
So now, without further introduction, here is the step-by-step formula for unleashing infinite motivation in your life…
The same formula already followed by thirty-eight thousand men and counting…
The same formula that has already sparked an underground revolution:
Think of it as ten years of blood, mud, sweat and tears distilled down into one potent package… like taking a swamp full of coal and compressing it all down into a single diamond.
In the LIT Experience, you'll learn:
You get it all in the form of an instantly accessible multi-media package (PDF, Video, and Audio). You can be experiencing the power of the GET LIT formula just minutes from now.
If you are easily offended by blunt language and the occasional F-bomb…
If you think Big Government is your friend and will fix your problems for you…
If you've never lived with a woman or had children…
Then this report isn't for you.
On the other hand…
If you're sick of living small and are desperate for a breakthrough…
If you have ANGER inside you I can turn into FUEL…
If you are (or were) a husband and a father and therefore have some SKIN IN THE GAME…
Then this thing is going to blow your mind, because I created it for YOU. And it's going to give you exactly what you're looking for.
Remember that sense of magic you felt when you woke up and rushed down to the tree?
Imagine if every day was like that, starting tomorrow.
Imagine waking up each morning clear-eyed and alert, eager to seize the day.
Imagine feeling so much energy, motivation, and sheer joy that you find yourself in the best physical shape of your life, a nearly unconscious bi-product of being lit from the inside.
Imagine, years from now, when you are old, looking around with tears of gratitude at the legacy your fire created, with children and grandchildren who love and admire you, and want to be just like you.
If your doctor could write you a prescription for infinite motivation, how much would you be willing to pay to have that prescription filled?
For most men, infinite motivation would be worth huge sums of money.
Measured in the tens of thousands of dollars at least.
But let's get real here.
I'm not going to ask you to pay "thousands" of dollars for this.
That would be crazy (even though it WILL give you the keys to infinite motivation).
Although I know you're going to love the LIT Experience and find it insanely valuable…
…YOU don't know that yet.
We've only just "met," if you can call it that, and chances are you're skeptical.
I get it.
So, as a show of good faith, I've decided to bend over backwards here and let you have the LIT Experience for a tiny fraction of its true value.
To make your decision even easier, I'm also backing your investment with a one year money-back guarantee.
Here's how it works.
Enter your payment info on the next page, access the LIT Experience, and go through the steps.
If you don't feel like the value you get is at least TEN TIMES your investment…
If you experience anything less than a TENFOLD increase in your inspiration levels in the next 30 days…
Or if you simply don't like the package for ANY reason, just send my support team an email within one year of your purchase date, and we will immediately issue you a prompt and courteous refund.
No questions, no hassles, no "exit surveys," nothing.
In other words, you have absolutely no risk whatsoever when you test-drive this package.
To make your decision even easier, I've also added three bonus courses to your product access area, created for new LIT buyers:
If you want a profitable online business but don't know where to start, then this 6-part video course is the blueprint you've been waiting for.
After taking my health company from nothing to $33M in annual sales and a spot on the Inc. 500 list of the fastest growing private companies in America… I decided it was time to give back.
So I created this simple, newbie-friendly course that shows you exactly how to start and grow your own profitable online business, one step at a time.
Thanks to the benefit of my in-the-trenches business-building experience, you'll learn exactly what to do and NOT DO, so you can generate profit as quickly as possible, WITHOUT the painful expensive, time-wasting mistakes I made.
Starting your own business is THE fastest path to economic freedom and self-determination… and this course shows you how.
If you'd like to experience "honeymoon-grade" sex and connection again in your marriage… then this is a must-have course.
In this provocative video course, you'll learn the #1 reasons wives lose respect and attraction for their husbands, and the simple steps that break the pattern, so your marriage can be more loving and sex-filled than ever before.
No matter how cold OR loving your wife is now… apply the formula shared here, and the best days of your marriage are yet to come.
It doesn't take therapy, lavish gifts, or expensive vacations to make her happy and connected to you… just the step-by-step application of the secret formula shared in this course.
If you want to get lean and strong WITHOUT spending hours in the gym each week… this is the system for you.
After years of trial and error, I finally created the perfect "minimum effective dose" exercise plan for busy dads like you and me.
In this short, 17-minute video walkthrough, you'll learn my simple, easy-to-stick-with system that gets you incredibly lean and strong with just TWO HOURS of exercise per week.
If you're sick of the "dad bod" and want a simple, PROVEN system to get lean again… this is your golden ticket.
We're offering these bonuses as part of a marketing test, and may remove them at any time, so if you want to get these popular courses (valued at $600) included in your order for FREE, act now!
If you're on the fence, let me offer a blunt prediction.
Here's what will happen if you say "no" or "maybe later" to this offer.
First, you'll hit the back button and go back to whatever website you were on before.
Then some mildly entertaining but ultimately useless article, update or email will catch your eye and POOF… our little time here together will be forgotten.
Then, weeks or months from now, instead of being lit from the inside and living the life of power and freedom you long for, you'll still be spinning your wheels, only living up to a fraction of your true potential.
That would be tragic.
Especially since you were just ONE CLICK away from getting the keys to the kingdom.
Don't let that happen to you.
When I was setting up the ad targeting for this, I asked myself "who are the men with the greatest gifts to give? Who are the HUSBANDS and FATHERS with the potential to change the world?"
And voila. Here you are.
This site is intentionally NOT indexed in Google because I don't want just "anybody" coming here.
I've also turned down multiple TV, radio, and podcast interview requests because I don't want to waste my time talking to a broad audience.
I am laser focused on serving men like you.
You are special. You have been chosen. Unless I got my targeting wrong… you and I are brothers.
So if you're sick and tired of living small and want to create the life you've always longed for… DO SOMETHING ABOUT IT.
Don't die haunted by regret.
Get LIT now:
Here are some emails I've received from recent LIT customers:
"Just a quick message. I came across your add on Facebook and instantly was drawn to it. I purchased [LIT] and I have achieved more in the past 3 weeks than I have in 3 years in relation to my project. I am a devoted father and a loving husband and did find it hard to spend time on something I am passionate which often made me feel guilty. After only three weeks I have almost completed something I have been working on for around 6 years. Once again thanks."
"Cuts like a knife to the core, which is just what I need at this stage of my life!"
"I just read your black paper. I feel overwhelmed by the amount of truth that was contained in your words. I am 29, married with a 2 year old son. I love my family dearly but was struggling so hard with knowing how to differentiate my creative impulse and their well-being… I feel like combining my passion for my family and my passion for building a business is actually possible now. I want to thank you sincerely for taking the time to write and distribute this paper. It was exactly what I needed to read. I'm sure I will read it again many times in the future."
(You can read more reader success stories here)
With love, to you and your family,
P.S. In case you just skimmed through this letter, here's the deal:
Get access to the LIT Experience for just $30 and learn the simple steps that trigger infinite motivation and inspiration in your life.
It's just $30 bucks and it's backed by a solid ONE YEAR money-back guarantee. You have absolutely no risk whatsoever.
P.P.S. If you're still on the fence, all that's left to say is this:
I can't reach through the computer screen, grab you by the shoulders, look you in the eyes, and SHOW you how sincere I am.
All I can do is ask you, one dad to another, to have a little faith, and take this one tiny step with me.
I won't let you down.